In December 2004, Channel 4 launched a completely new look on-air with idents that in the main present everyday views, but with the '4' logo incorporated briefly as all the elements merge and then part.
The first ident is set on a bowling green.
|32sec||5535 Views||Add a comment||Bowls ident|
|29sec||4320 Views||1 Comment||Diner ident|
For 1st April 2011, Channel 4 broadcast a number of their idents edited to remove the '4' logo.
|29sec||1682 Views||2 Comments||Diner (April Fool) ident (HD)|
A Dubai skyline with building construction.
|40sec||3091 Views||Add a comment||Dubai ident|
|41sec||1444 Views||Add a comment||Dubai ident (HD)|
Bales of hay burning in a field.
|14sec||2855 Views||Add a comment||Hay ident|
A typical city street market.
|10sec||2362 Views||Add a comment||Market ident|
|11sec||986 Views||Add a comment||Market ident (HD)|
Fourth plinth in Trafalgar Square.
|24sec||2482 Views||Add a comment||Plinth ident|
|25sec||1031 Views||Add a comment||Plinth ident (HD)|
|20sec||2699 Views||Add a comment||Pylons ident|
|24sec||1124 Views||Add a comment||Pylons ident (HD)|
|16sec||2867 Views||Add a comment||Roadworks ident|
|25sec||3064 Views||Add a comment||UFO ident|