The new ITV1 break-bumper.

Standard programme trailer. The parting bar of the idents above is animated with a 'barcode' look that is used by many of the presentation elements in this set.

Trailer for a future programme.

Alternative style of trailer endboard, shown over the programme content rather than separately.

An 'end credit promotion' usually used to highlight those programmes following on the current channel, though occasionally used to signpost those on ITV's other channels.

Instead of an ECP, a simple 'Next' animation in the 'barcode' style.

A full evening's line-up presented on a menu - but sufferring from the use of tiny lettering.

A promotional trailer showcasing the 2006 winter season on ITV1.

A cross-channel promotion endboard advertising two fights on two ITV channels.

The new 'ITV Productions' animated production caption to replace the individual ITV companies' captions at the end of programmes.