At the end of May 2010, Virgin Media Television unveiled an update to Bravo's branding that was created in-house by Virgin's creative team. The 'Devil's horns' logo had been subtly altered and given a three dimensional look, and the channel had a new tag-line 'Home of the Brave' in reference to its programming content. Unforunately, this was all to be relatively short lived as Virgin Media Television was acquired BSkyB which in turned closed down Bravo in the early hours of 1st January 2011.
'Canada Boulevard, Liverpool' sting.
Programme information announcement warning of content unsuitable for some viewers.
To launch the channel's new look, this promotion features characters and scenes from its programming.
After over twenty-five years on-air, a rather sad ending to Bravo in the early hours of 1st January 2011.